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Large Banner Printing: Everything You Need To Know

Mar 2, 2023 | News

When it comes to marketing and promotion, large banners have proven to be highly effective in grabbing attention and conveying messages in a bold and impactful way.
In this comprehensive guide to large banner printing, we will explore everything you need to know to create stunning banners that demand attention. Plus, how we can help you create large banners that stand out from the rest.

 

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What is Large Banner Printing

Large banner printing refers to the process of creating high-quality banners that are larger in size compared to standard prints. These banners are typically used for various purposes, including outdoor advertising, trade shows, events, conferences, and retail displays. With advancements in printing technology, it is now possible to print large banners with exceptional clarity, vibrant colours, and durability.

 

Large banner printing on display for The Reytons at Tramlines Festival

Large banner printing is perfect for stage backdrops at concerts and festivals

 

Benefits of Large Banners

Large banners offer several advantages over smaller marketing materials. Some key benefits include:

 

1. High Visibility

Large banners have the advantage of being easily noticeable from a distance. They can catch the attention of passers-by and effectively convey your message, even in crowded locations.

 

2. Brand Exposure

With their larger surface area, large banners provide an excellent opportunity to showcase your brand logo, tagline, or key messages, enhancing brand visibility and recognition.

 

3. Impactful Communication

The size of large banners allows for creative and impactful designs. You can use bold graphics, vivid colours, and compelling text to make a lasting impression on your target audience.

 

4. Versatility

Large banners can be used in various settings, including indoor and outdoor environments. They are versatile marketing tools that can adapt to different promotional needs.

 

Large banner printing on display at a scaffolding site for TH Moss and Sons Ltd

Large banner printing offers high visibility to fit any size or shape required

 

Choosing the Right Material

Selecting the appropriate material for your large banner is crucial to ensure its durability, visual appeal, and suitability for the intended use. Common materials for large banners include PVC, mesh, and fabric.

 

PVC Banners

PVC is a popular choice for large banners due to its durability and weather resistance. It is ideal for outdoor applications as it can withstand harsh weather conditions. PVC banners are easy to clean and can be reused for future events or promotions.

 

Mesh Banners

Mesh banners are made from a perforated material that allows wind to pass through, making them suitable for windy outdoor locations. These banners are commonly used for building wraps, fence wraps, and scaffolding banners.

 

Fabric Banners

Fabric banners provide a more elegant and premium look. They are often used for indoor events, trade shows, and exhibitions. Fabric banners are lightweight, easy to transport, and offer vibrant colours with a soft, matte finish.

 

 

Designing an Effective Large Banner

Designing an effective large banner involves careful consideration of various elements to create an eye-catching and impactful visual display. Here are some tips to guide you:

 

Clear and Concise Message

Keep your message concise and easy to understand. Use bold and legible fonts, ensuring that the text is visible from a distance.

 

High-Quality Images

Incorporate high-resolution images that align with your brand and message. Images should be relevant, captivating, and convey the desired emotion.

 

Colour Selection

Choose colours that evoke the desired emotional response and align with your brand identity. Use contrasting colours to create visual interest and ensure readability.

 

Proper Scaling

Ensure that your design elements are properly scaled to maintain clarity and visibility. Avoid overcrowding the banner with too many elements that can distract from the main message.

 

Call-to-Action (CTA)

Include a clear and compelling call-to-action that prompts viewers to take the desired action, whether it’s making a purchase, visiting your website, or contacting you.

 

Large banner design for the East Village section at the Women’s Finalissima

Effective large banners feature contrasting colours and clear messaging

 

Large Banner Printing Techniques

To achieve the best results with large banner printing, several techniques are employed to ensure clarity, colour vibrancy, and durability:

 

Digital Printing

Digital printing is the most common method used for large banner printing. It offers excellent colour accuracy, sharpness, and the ability to reproduce intricate details.

 

UV Printing

UV printing utilises ultraviolet light to cure the ink instantly, resulting in faster drying times and enhanced colour saturation. UV-printed banners are highly resistant to fading and weather conditions.

 

Dye Sublimation Printing

Dye sublimation printing is ideal for fabric banners. This technique involves transferring the design onto the fabric using heat, creating vibrant and long-lasting prints.

 

 

Large Banner Size Examples and Pricing

 

When it comes to large banners, the size options are virtually limitless. Here are some common large banner sizes and their corresponding prices for ordering one banner:

 

Fabric banner pricing – 110gsm Warp Knitted Polyester

 

Size (ft) Size (m) Price (ex VAT)
4′ x 6′ 1.22 x 1.83 £44.38
5′ x 10′ 1.52 x 3.05 £55.30
8′ x 20′ 2.44 x 6.10 £199.73

 

Mesh banner pricing – 115gsm Polyester Airmesh

 

Size (feet) Size (metres) Price
4′ x 6′ 1.22 x 1.83 £41.26
5′ x 10′ 1.52 x 3.05 £64.25
8′ x 20′ 2.44 x 6.10 £185.66

 

PVC banner pricing – 440gsm Laminated PVC Banner

 

Size (ft) Size (m) Price
4′ x 6′ 1.22 x 1.83 £40.81
5′ x 10′ 1.52 x 3.05 £63.56
8′ x 20′ 2.44 x 6.10 £153.04

 

Please note that these prices are approximate and may vary based on factors such as material, quantity, and additional finishing options.

 

Large banner printing is a powerful marketing tool that allows you to create visually captivating displays that grab attention and communicate your message effectively. Remember to consider the material, design, and printing techniques to ensure the best results. By optimising your large banners for visibility, readability, and brand consistency, you can maximise the impact of your marketing efforts.

Whether you’re promoting a business, event, or special offer, large banner printing with Monster Mesh can help you create memorable and impactful displays that elevate your brand and drive results. Get an instant quote or contact us today.

 

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