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Marketing at beaches this summer

May 1, 2019 | News

Advertising at beaches can seem like a tricky task at face value but with a clever approach you can capitalise on the marketing potential of a seaside or artificial beach and all the visitors that come with it.

Thousands of families and members of the public will flock to the nearest beach this summer to relish in the sun and hot weather. A clever marketing strategy will look to take advantage of any situation that has lots of visitors and potential customers.

There are fun and subtle ways to promote your business at public and community beaches this summer, such as:

Beach flags

Branded beach flags are a great way to advertise your brand or product at a beach. They seamlessly fit into the surrounding and don’t stand out as an ugly or sight-ruining form of advertising; they simply flutter in the breeze.

By printing your promotional material and company logo on these flags this will help to cement your brand into the minds of the public. Raising brand awareness is a crucial component of any marketing strategy and, especially with lead generation business, can make a huge difference in a customer remembering your company in the future. The customer may think of your brand over your competitors because of the simple reason that they remembered it from the beach.

Deckchairs

Another form of marketing that works well at a beach is  branded deckchairs. Similar to the beach flags, deckchairs fit right in amongst their surroundings and will subtlety catch the eye of the general public.

Printed deckchairs are a contemporary and fun way to promote your brand and will be much more memorable than more dated forms of printed marketing.

Monster Mesh supply both printed beach flags and branded deckchairs for your marketing needs this summer. If you think your business could benefits from these promotional methods, contact a member of team today for more information on 01709 432001.